Traditionally, the flow of information to and from people was controlled by large media distribution networks like News Corportation and Liberty Media. These network distributed informational content around the globe. With the explosion of users posting their own content, ideas and information on the internet, the media giants have realized they will only grow if they effectively use social media to engage people on the internet.
This is one of the reasons that social media and social media marketing is so exciting for so several people and businesses and why it is great for people and their freedom of speech and in order. Social media sites like Digg give you the capability to quickly syndicate content from your blog and broadcast it the rest of the world. Unlike usual media the users of social media choose which articles are the most interesting by submitting their feedback and efficiently voting for the content.
However, marketing and advertising online has become cutthroat competitive. Large companies now utilize the internet to sell more, faster. Many people are running at-home businesses to generate income. Internet businesses can sell all over the world. Competition is fierce, and Google has released new guidelines for marketing on their site.
?Word of mouth? advertising has been around forever, and has always been effective. We simply share our opinions on recent buys with our friends in every day conversation, or through written media. Now, ?word of mouth? advertising is amazingly effective, since information travels lightning quick over the internet, and reaches many more people than a simple conversation would. According to Dartmouth’s Center for Marketing, a staggering 51% of blog content has become a force to sell and advertise products.
Recently while a product called Traffic Android was released that automates the time consuming sign up and submission process to social media sites. Is this the first of I’m sure many such helpful tools that will enter the market Social Media grow rapidly rather than detracting from it.
Competition in business is able to tell what their rivals are doing simply by reading blogs on the internet. Even our habits of photo distribution are changing. We don′t need expensive equipment, film, and darkroom knowledge anymore. A cheap inexpensive model, even most phones, will produce good quality images for use online, and distribution of these images happens instantly.
As social media marketing is still an extremely new phenomenon, I hope this illustrates the impact it can have on your website. As the better search and syndication technologies grow its power can only increase. My tip is it′s best to get involved now previous to hundreds of thousands of other webmasters get involved and big media companies come in and start buying up all the social media companies.
Justin Harrison is an internationally recognised Internet Marketing Expert and entrepreneur who has built up multiple 7 figure online business and consults to some of leading online brands including Amazon, BBC, AIG and many others.